“Victoria’s Secret” ’s Brand Personality
May 7, 2021
Victoria’s Secret is an American lingerie, clothing, and beauty retailer known for high visibility marketing and branding, starting with a popular catalog and followed by an annual fashion show with supermodels dubbed Angels.
When most people think about victoria's secret, I believe that a picture of their supermodels will pop up in their minds because the ways they represent the character of the brand are unique and interesting.